drones
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Why Twitter/web2.0 users should fundraise for Robert Burns
(Press release about this is here.) Imagine a world where no one compares love to a red, red rose; a world where no one joins hands on December 31 and toasts Auld Lang Syne; a world where no one gathers on January 25 to celebrate a haggis: imagine a world without Robert Burns. Born in Scotland,
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When Twitter meets Robert Burns
Exciting one this…just been given the go-ahead to spend the weekend seeing if Twitter can work as a fundraising mechanism for Robert Burns and the new Robert Burns Birthplace Museum (what? If it’s good enough for Stephen Fry, Jonathan Ross and Andy Murray, it’s good enough for Burns – and besides he’s been on Twitter
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Europe loves Twitter…but there are dangers
Even from before my Twitter article for AllMediaScotland, I’ve been banging on (and on) (and on) about how handy Twitter is for keeping in touch with people, for PR purposes and for fun as well. And now it seems Twitter is the first trendy item of the year, after the report by Hitwise which states
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Newspapers don’t realise how good they have it
I’ve been following AllMediaScotland’s comparion of editorial v advertising this week (here and here). One thing struck me quite quickly: for all people moan about the number of ads, newspapers are nowhere near the 60:40 rule of magazines (it’s often claimed that the most readers will tolerate in a publication is 40% of the page