BBC
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Tale of an old newspaper shows why paid news websites may be the future after all
(bear with me for a couple of pars, this is all relevant) Once upon a time, there was a paper in Scotland with 30 staff. They were passionate, they worked hard, they broke a lot of good scoops and – along with some decent sales and marketing promotions – they got their circulation up to
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Twitter PR advice line set up
The site here will be going back to being a blog about everything-but-PR soon (with the PR and media posts appearing elsewhere) but for the next week or so it’s a bit of an interim period. Anyway, as part of the changes, I’ve decided that instead of having a PR mailing list, I’ve set up
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Daily Mirror Shows Even More Contempt for Scotland and Scottish Readers
(usual disclaimer: The Mirror sacked me and 26 other people two weeks before Xmas a few years ago leaving a team of four. They’ve since sacked the rest of the team, leaving one person to cover a country in the UK with 5million people) Anyway, the Daily Mirror is launching a new football website and there’s
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Herald freelance deal isn’t great – but it could be a lot worse
There ‘s been another stushie kicked off with The Herald revealing the new pay rates for shifters and casuals. AllMediaScotland has the details here. Now the rates and offers aren’t great, but let’s take a reality check here and consider some of the offers that have come from media companies, it’s not horrifically bad, particularly
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Review: Apple iPhone as a tool for journalism or PR – epic failure
As far back as I can remember, I’ve always loved the potential of mobile communications for professional communicators including journalists and PR types. I remember in 2000 sitting with glee at getting a Nokia 6210 to work with a Targus folding keyboard and a Handspring Visor. I loved using that kit in the field. Others
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Is T in the Park PR reporting offer PR genius, #prfail or journalism’s worst nightmare?
An offering by the T in the Park PR team to review bands at the popular event could be a godsend for time-strapped reporters but is it a good idea?