So the mass-media newspaper indutry is dying is it? Tell that to James McIvor of Scooped. Not content with setting up a successful mock front page business – Scooped/Making the News (an idea that 99% of subs said ‘I wish I’d thought of that’ when they heard about it) and being a sports author, he’s gone and created a newspaper for Twitter, which launches this week.
He’s put a link up to a page one dummy and it’s a fantastic concept. I always joked about people doing a newspaper for World of Warcraft and having reporters run about there, but this is great – another one of those concepts that has people going ‘wish I’d thought of that‘.
I think this is a great example of someone using their traditional media skills, appying them online with a bit of flair and imagination (he’s been on Twitter for a while) and finding new marketplaces – something all the doom and gloomers might want to think about…
(and yes, the RT in the title is me being geeky. Give me a break, been a long weekend)