About

Craig McGill

Craig McGill has spent nearly 20 years in communications writing for newspapers, magazines, books, websites and pretty much every other form of medium known to man, ending up as deputy news editor on the Daily Mirror before becoming a skilled PR consultant.

He’s worked for a number of high-profile agencies and companies including DADA where clients include the Robert Burns Museum Upgrade and fundraising, Domino’s Pizza, Pinky Vodka, Isle of Jura whisky, Òran Mór, BoConcept, Miss Scotland, BrewDog and others.

A strong champion of digital and social media PR, he took the National Trust for Scotland online with Robert Burns’ projects www.twitter.com/ayrshirebard and www.burnsletters.wordpress.com. He was also behind using Twitter for the UK’s first charity fundraiser involving Burns and the Robert Burns v Shakespeare video.

In the past he was head of PR at Denvir Marketing, advising on media and digital matters, where his clients included Tesco, Enjoy the Taste of Scotland, the Police Complaints Commissioner for Scotland, Allied Bakeries and VC2.

He was also head of PR for the launch year of music festival Retrofest, was part of the PR team for Lloyds TSB Scotland, and worked with many of Scotland’s top firms as part of Beattie Communications, including BBC Dragon Shaf Rasul, Kwik-Fit Insurance, Dawn Construction, VisionWare PLC and many others.

He also worked at the Scottish Parliament for the Microsoft Government Leaders Forum in January and February 2007.

You can see a full CV here (PDF format).

Interviews


Comics/Grant Morrison
Craig McGill’s Grant Morrison Book – a chat with the incredibly intelligent Timothy Callahan over my proposed Grant Morrison biography.

Craig McGill on Grant Morrison – again, another chat on the Morrison book.

Digital PR
David Bain of Purple Internet Marketing asked me in 2007 what my thoughts were for the future of PR and he turned it into a five-part series and podcast.

Part 1, Part 2, Part 3, Part 4Part 5

You can find the audio podcast of my thoughts on PR 2.0 here with a transcript here.